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The hidden cost of summer's ‘just one more’ culture

A quick summary:

When people think about Alcohol Awareness Week, the conversation often goes straight to quitting drinking.

But in reality, alcohol is usually just one part of a much bigger picture.

Summer has a habit of throwing our routines off balance. There are after work drinks in the beer garden, BBQs that run later than planned, festivals, holidays and plenty of reasons to squeeze more into the week. With the World Cup on, it's even easier to find yourself saying "just one more" before heading home.

None of that is a problem in itself. The issue is what happens when those habits start to stack up.

A few late nights. A few more drinks than usual. Grabbing fast food because you're too tired to cook. Skipping the gym because you didn't sleep well. Living on coffee to get through the next day.

Individually, none of these things are unusual. Together, they can have a real impact on how people feel at work.

It isn't just about feeling tired

Heavy drinking doesn't just affect the morning after; research shows that while alcohol may help people fall asleep faster, it disrupts the second half of the night by reducing REM sleep and increasing sleep disruption. So even after what feels like a full night's sleep, people often wake up feeling less rested.

Pair that with several late nights and less nutritious food, and it becomes much harder to concentrate, manage stress and make good decisions.

People can become less patient, less engaged, and more prone to mistakes. They might not even realise why they feel ‘off’. From an employer's perspective, this can show up as lower energy, reduced productivity and a workforce that simply isn't performing at its best.

Summer can create extra pressure

One thing we don't always talk about is the social side of summer.

Work drinks, pub gardens, and sporting events are often built around alcohol. For people who are trying to drink less, stop smoking or simply make healthier choices, that can feel surprisingly difficult.

It's not always about saying no to a drink. Sometimes it's about not wanting to miss out on seeing friends or feeling like you're the odd one out.

Small changes often have the biggest impact

Alcohol Awareness Week doesn't have to be about telling people to stop drinking. Instead, it's a good opportunity to encourage people to check in with themselves.

Are they sleeping well?

Do they have enough energy during the day?

Are they eating in a way that helps them feel their best?

Would cutting back on alcohol, even temporarily, make a difference?

For some people, the answer will be yes. For others, it might be improving their sleep, eating more balanced meals or finally getting support to quit smoking. Healthy habits rarely exist in isolation. When one improves, the others often become easier too.

Supporting people, not policing them

The best wellbeing strategies don't tell people how to live their lives. They make it easier for people to get support when they're ready.

That's why we work with partners who offer support across the whole picture. Whether someone wants help reducing their alcohol intake through Curb, quit smoking, improve their sleep, move more or get nutritional guidance, the aim is always the same: help people feel healthier and more able to thrive, both inside and outside work.

Because Alcohol Awareness Week isn't just about alcohol.

It's about recognising how the choices we make every day affect our wellbeing, and making sure people have access to the support they need, whenever they decide the time is right.

Get in touch to learn how we can help support your workforce.

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